Overview and outcomes of victoria’s passing distance cycling safety public education campaign
Submission Date: 2019
Research shows close passing is associated with the level of safety and discomfort felt by cyclists. A TAC public education campaign aimed to address safe passing distance and encourage more respect for cyclists. The TAC’s campaign was seen and well understood by the market. Surveys collected data on mutual respect and the endorsement of recommended passing distances. Passbox conducted a naturalistic study of passing distance in Melbourne pre- and post-campaign. Some small but significant changes in the desired direction were observed. Results also showed that infrastructure has an important role to play and the benefits of bicycle lanes.